Archivo es la newsletter donde comparto historias y experiencias personales dirigiendo una marca de ropa. Escribo desde un enfoque cercano el proceso de diseñar, intereses y reflexiones.

  1. Read more: Igual no es para todo el mundo
    Igual no es para todo el mundo

    Igual no es para todo el mundo

    by Joaquín Meroño

    Ante una avalancha desmedida de nuevas marcas de ropa donde se copian diseños, estrategias y muchas otras acciones, careciendo por completo de pers...
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  2. Read more: New drop thanks to you
    Nuevo drop gracias a ti

    New drop thanks to you

    by Joaquín Meroño

    In recent weeks, I've received messages from several of you loyal members who identify with this philosophy we've all built together over the past...
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  3. Read more: CrossFit is not HYROX
    crossfit no es hyrox

    CrossFit is not HYROX

    by Joaquín Meroño

    I'd like to share my thoughts on HYROX based on my experience, and I inevitably compare it to CrossFit. I apologize if any of you disagree with my ...
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  4. Read more: CrossFit Open 25.1
    CrossFit Open 25.1

    CrossFit Open 25.1

    by Joaquín Meroño

    The Open 25.1 will be the first of three events that make up the CrossFit Open 2025. This first WOD will mark the start of an exciting season i...
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  5. Read more: Red Bull organizes a fitness club in Miami
    Red Bull organiza un club de fitness en Miami

    Red Bull organizes a fitness club in Miami

    by Joaquín Meroño

    Red Bull organizes a pop-up fitness club in Miami Beach, continuing to expand its reach in the fitness market. No other energy drink bra...
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  6. Read more: CrossFit Collaborations and Events
    Colaboraciones y eventos CrossFit

    CrossFit Collaborations and Events

    by Joaquín Meroño

    A lot has happened since the last archive. We've launched two pre-sale drops along with two CrossFit boxes that align with the human quality and p...
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