Drop Paris
by Joaquín Meroño
·
On November 3rd, the highest quality drop ever created by Bileven will be released with a design that I am especially proud of. The cut of each garment, unique and personal, that no one can imitate. The design, a mix between simplicity and an art very close to that of Jean-Michel Basquiat. The quality of the fabrics, all high grammages, thinking of the winter season. And the tailoring, proudly made in Portugal.
Without going into the details of the collection in this file, which I will do later and you will be able to see in the description of the drop when it is launched, it is made up of only three pieces due to the cost of the fabrics. I have prioritized raising the quality over the quantity of pieces because, as I always say: Less, but better.
It will consist of an optical white t-shirt, a grey crewneck and a vintage black hoodie that will be available for limited pre-sale, with a one-month delivery period (already manufactured). Everything is designed for both training and going out, as always created with dedication.
Another project that will finally come to light will be the rebranding that we have been working on since February 2024. And it arose as a symptom of wanting to offer our community something more than a brand focused on CrossFit, because we know that our life does not end there.
We have been working on offering you a Bileven that covers both our training time and when we leave it. This is where our new motto was born, which you will be able to discover very soon.
One last thought that I have been thinking about for some time is that after several years of practicing CrossFit, I have gone through stages of giving up, even though I was still dedicated to this sport, or of changing. How many times have you thought about this?
I know several people in my situation, but I've seen the options out there and I always come back to it. At a different pace, but right now there's nothing that fulfills me more. With everything that happened in these Games and with the distortion it can suffer for different reasons (it's another file), let's take care of it. I see a lot of new people trying it out, we are responsible for its survival. Maybe more than the "institution" itself.
As Always, With Dedication.